8 Ways to Use Facebook for Businessin | Social Media Marketing 2022

8 Ways to Use Facebook for Business | Social Media Marketing 2022

Today I'll be sharing my top 10 Facebook marketing tips for businesses and brands. Whether you're just starting out on Facebook or you're a seasoned expert. I have something for everyone today these tips have directly helped us increase our fan growth by more than 150 percent and engagement by three hundred fifty percent on Facebook in just one year as Social Media Marketing.

It is absolutely possible even with how crowded Facebook is today and all the content that's being shared. So how does that sound to you let's get started all right kicking it off with my number one tip for businesses and marketers and that's Facebook is the platform content is where the magic truly happens.

So sometimes it's easy to focus on the fact that organic Reach has declined and we can blame that on the algorithm or the fact that advertising has increased exponentially over the last few years or that brands and marketers are posting more content than ever before.

We also talked about how Facebook is making us pay to play right so we have to pay in order to increase our reach and increase our content being seen the truth is even though there is a ton of content being posted to Facebook every single day. There's not a ton of truly good content and that's what I mean by content is where the magic happens.

So that's what we need to focus on as brands and marketers there's not a ton of truly good content and if we focus on a niche is a subset of the 2 billion users on Facebook. And provide great content that's useful for them and entertaining for them. We truly have an opportunity to carve out a great little space for our brand on Facebook.

So what does that look like that's gonna look like a lot of different things for a lot of different businesses and that's ok? I'm guessing that many of you have had some proven things that have worked in the past for you and so here is a buffer for us that's our blog.

So we spend 90%of our time and our focus on social media creating content centered on driving engagement traffic to our blog. I'm sure you as businesses have something similar to what would you like to achieve on social media remember that 90 percent of your time should be spent creating the content and then the other 10% is actually posting that content so it's a very small subset.

If you create that extra energy in the extra effort behind your content understanding what your audience likes and I promise you your content will succeed at a higher level on Facebook my number two tip for those looking to excel with a Digital Marketing Company. I have no doubt that you as a marketer can make the same type of quality videos with maybe the small number of resources or small team that you have just for a little bit of context.

You have Facebook pages to watch and access the Facebook page to watch. You can actually watch up to 100 pages. This could be your competitors your peer's inspirational pages that you love that you view but any sort of page. You want as long as it's registered Facebook page into Facebook pages to watch. Once you have an awesome list of let's say 25 to 50 pages that you can find inspiration from every day guide your own Facebook strategy. It's time to figure out the best ways to use that tool I recommend using the Facebook page to watch in 3 super unique ways number.

One is to set goals and benchmarks with Facebook pages to watch as you can see here within the tool Facebook pages to watch provide a host of amazing analytics about your peers and competitors that you can use to set your own goals and benchmarks. So you can use the audience engagement goals or audience growth goals or maybe.

You have some other goals based on the statistics you see here on the Facebook page with the watch number to use Facebook pages to watch to curate content. So we talked a little bit earlier about curating content on Facebook but I think Facebook pages to watch is the number one curating content tool.

You can use it to find amazing content now as you can see here when you click on a hyperlink to a specific page that you're watching Facebook actually sorts the content by most engaging over the previous seven days which is mind-blowing they're essentially giving you a playbook for what's successful for other brands in your industry on Facebook.

Reference URL: 8 Ways to Use Facebook for Business in 2022